JUST ANNOUNCED – BEAUTY FEST IS BACK!!! MONDAY OCTOBER 3rd 2022
ASC Presents “Beauty Fest 2019”
Stay Tuned for Updates!
Beauty Fest 2019 Education/Class List
Discovering Formaldehyde-FREE options for smoothing
Educators: Rodrigo Silva & Maria Hernandez
9am to 10am
1 hour class
- A quick and easy formaldehyde-free spray on application
- Reduce frizz and curl by up to 50%
- Smooth, shiny hair lasting up to 6 weeks
Do you believe In Miracles?
Educators: Rodrigo Silva & Maria Hernandez
10:45am to 12pm
1 hour class
- How to completely transform damaged hair in as little as 15 minutes with Bamboo Miracle Professional and Home Care treatments
- How and when to use a “plex” and on which clients
- Generating new retail revenue with “plex” treatments for home use
“Mastering Keratin Smoothing Treatments”
Educators: Rodrigo Silva & Maria Hernandez
1pm to 2:30pm
1 ½ hour class
- How to choose the right treatment for the right result
- Minimizing fumes for Client and Stylist safety
- Pair treatments with other services for increased revenue per client
- Expert instruction on proper application, blow-out and ironing
Keeping your client’s colors VIBRANT!
Educators: Rodrigo Silva & Maria Hernandez
3pm to 4pm
1 hour class
- Learn how to lock in color including every day color, fashion colors, pastels or vivids that normally fade quickly!
- Breaking the norms: a quick and easy add-on service that appeals to your female AND male clientele
* Maria Hernandez – Has been in the Beauty industry for over 20 years. Her experience and passion for style has made her in to a sought-after stylist and educator.
Freehand Craftmanship
Educators: TBD
9:15am to 10:15am
1 hour class
A demonstration of Balayage technique with top tips for best results
Elgon Green – Up Close
Educators: TBD
10:45am to 11:45am
1 hour class
Understand the challenges we face with our planet and how Elgon is Fighting back with a true benchmark of science and nature. See the high performance of the line with amazing grey coverage.
10 Minutes you say?
Educators: TBD
12pm to 12:30pm
½ hour class
What do we do when we are short on time in the salon? Welcome to 10 Minute color. Session will include a demonstration of our 10 Minute Color Line.
Style Guru
Educators: TBD
12:45pm to 1:45pm
1 hour class
Models will be styled from the morning session with an insight to our top tips for styling with AFFIXX.
We are Elgon
Educators: TBD
3:15 to 3:45pm
½ hour class
Join us for a presentation in the world of Elgon and our 49 years of heritage from the humble beginnings in Milano
Elgon Elegance Collection – Monochromatic
Educators: TBD
4pm to 5pm
1 hour class
Get a full insight into the creative process behind our annual collection and preview our trends for 2019
Elgon 101
Educators: TBD
5:15pm to 6pm
45 minute class
Join us for a presentation in to the world of Elgon Selection and how we can support growth through a portfolio of products for the modern salon.
Beauty for the Decades 1
Educators: Monica Gabriela Avila & Nancy Opdahl
9:30am to 12:30pm
3 hour class
Beauty for the Decades 2
Educators: Monica Gabriela Avila & Nancy Opdahl
1:30pm to 4:30pm
3 hour class
Gorgeous Reds and Bombshell Blondes from Affinage, fashioned into practical yet stunning up do’s & styles with inspiration from past decades.
- Rockabilly Style Up-Do
All of this and more, will make you feel like you have journeyed to past times.
See and experience live model demonstrations that will help you gain the skills and confidence to replicate behind your own chair.
* Monica Gabriela Avila – A hairdresser since 2008 and salon owner since 2016, she has found a new passion educating others as a bilingual member of the Affinage America Elite Team.
* Nancy Opdahl – began her hairstylist career working at salons in the Los Angeles area. She mastered hair cutting as her main focus but desired to enhance her possibilities as a stylist by becoming a creative colorist.
Barbering 101
Confidence with clippers
Educators: Vinny Morey
10:30am to 11:30am
1 hour class
This class is recommended for any level of barber to gain knowledge of best practices in fading, tapering, blending, and clipper over comb, to create clean edges and outlines.
Barbering 201
Master barbering
Educators: Vinny Morey
1:30pm to 2:30pm
1 hour class
This class is recommended for more advanced barbers who already know the basics and are looking to expand their skills in fading, blending, trimmer flick fading, and razor techniques.
*Vinny Morey is a classically trained hairdresser from the Vidal Sassoon academy. Vinnie has owned The Proper Barber shop for the last 10 years gaining national and international accolades including Travel and Leisure Magazines number 1 ranked barber shop in the country for 3 years running. Education has always been such a huge part of Vinnie’s career and that has led him to be the Creative Director for the Unite hair care brand for 3 years and now has led him to the Babyliss Barberology team where he hopes to inspire and motivate while learning and creating with such incredible artists.